Pretrial 101

I can imagine you are getting more and more excited for the big day to arrive! Hopefully now, time is passing by quickly and you're ready for the next step! Luckily for you, you get a FULL makeover prior to your wedding day to make sure your look on the day is all you’ve ever dreamed of.

Let's Talk Investment

Please note that Bridal Look Previews are NOT INCLUDED IN ANY CONTRACT and completely optional for all brides.

We take into account we have A LOT of destination brides so sometimes Bridal Look Previews aren’t an option which is totally okay!

Bridal Hair US$100.00
Bridal Makeup US$100.00
Bridal Hair and Makeup US$200.00

The point of a Bridal Look Preview is just that—a practice run of your full wedding look. To get the most accurate results, we recommend scheduling any other “trials” you plan to do or might be considering for your big day before your preview.

 

For example:

  • Spray tan: Get it the day before your preview so your makeup reflects your actual wedding-day skin tone.

  • Extensions: If you plan on wearing them, have them ready and bring them to your preview.

  • Brows: Come with them freshly groomed (threaded, waxed, or your usual routine).

  • Skin prep: A facial or dermaplane 3–4 days before helps your makeup apply flawlessly.

 

Brides who arrive unprepared often feel like their preview isn’t “perfect,” which can cause nerves. Coming prepared gives us more accurate communication points, allows us to test products properly, and lets you see the true longevity and finish of your look—so you leave confident and excited!

3 W's

Who

Previews are offered only to contracted brides. The Bridal Look Preview is all about you—making sure you feel confident, comfortable, and excited for your big day.

If a mom, bridal party member, or guest would like to experience a preview of their own, they’re welcome to book a regular hair and makeup appointment separately at another time. Your Bridal Look Preview is reserved as your moment to shine.

When 

4–6 weeks before your wedding day. This ensures your hair length, skin tone, and inspiration photos are all current and reflective of your final wedding vision..

Where

I currently offer Bridal Look Previews in 2 locations: 

 

StudioWed

Denver (Santa Fe and 8th Ave) 

ChelseaElle Salon 

South Denver (Yosemite and Hampden) 

 

Special requests can be made on travel trials at additional costs of travel. 

Do's:

  • Come with hair that is washed and blow dried the night before your pretrial. Natural oils help style hair that will hold. 
  • Come with a clean, fresh, and moisturized face. 
  • Do wear a white tank top or a top with a similar style  to your dress. 
  • Do try to book your pretrial around the same time of day that you'll be getting makeup done on your wedding day.
  • Bring A friend. 
  • Bring a picture of your dress. 
  • Bring your Pinterest boards with inspiration for hair and makeup. 
  • Bring Your Veil/Hair Accessories/ Jewelry you have picked out already. 

Don'ts:

  • Don't bring the groom (our suggestion) I know it may sound like it would be helpful to bring your other half, because you’re in this process together right? But your wedding day is really your day to shine and we want everybody, including your spouse to be wow’d by how beautiful you look! When you have you’re beautiful dress on, and are holding your exquisite wedding bouquet we can assure you, everybody will be stunned by your beauty!
  • Don't book your pretrial for the same day as your engagement shoot if you don't have too! 
  • Don't wait until the last minute! Make sure you give yourself enough time for your pretrial, so you are not stressed and can enjoy a second ‘pamper you event’ Planning a wedding is hard.

What if I want to book a Bridal Look Preview before I sign a contract?

Bridal Look Previews can only be scheduled after your contract and deposit are complete. This guarantees your date is secured—without a signed contract, we can’t promise your wedding day will still be available.

That being said, if you’d like an in-person “interview” with one of our bridal artists before committing, you’re welcome to book a regular hair and makeup appointment for a special occasion (like an engagement shoot, date night, or attending someone else’s wedding).

 

Just keep in mind: a service booked months—or even a year—before your wedding isn’t considered a Bridal Look Preview. We won’t treat it as a trial run for your wedding day because hair, skin, and even style choices change with the seasons (think spray tans, hair texture, skin tone, etc.). For the most accurate and helpful results, your true Bridal Look Preview should happen about 4–6 weeks before your wedding.


Bonus Information for the Questions Brides Always Ask

Why don't you offer "trials / Bridal Look Previews" to non-contracted brides?

Honestly? Because I care too much about your experience to do it any other way.

A Bridal Look Preview isn't just a fun makeup appointment — it's a calibrated practice run timed specifically to your wedding day. Your hair length, skin tone, tan level, and even your style inspiration will all look different 6 months from now than they do today. A preview done too early gives us inaccurate results, and that's not fair to you.

More practically: I can only take on a limited number of weddings each season, and my preview slots are reserved for the brides whose dates are secured. Without a signed contract, your date isn't locked — which means I could book another bride on your day between now and a preview appointment. I never want to be in the position of having done your preview and then having to tell you I'm no longer available for your wedding.

If you want to meet me in person and get a feel for my work before committing, I'd love that — book a regular hair and makeup appointment for a date night, engagement shoot, or any upcoming event. That way you get the experience, I get to learn your hair and skin, and we both go into the contract feeling confident.

Your Bridal Look Preview is yours alone — and it's worth waiting for.

Why do you say to wait until 4-6 weeks out from the wedding?

This timing isn't arbitrary — it's the sweet spot where everything actually reflects your real wedding day.

Think about it: if you do your preview 6 months out, you might have shorter hair, a different skin tone, no tan, brows you haven't finalized, and a Pinterest board that's still evolving. We'd essentially be practicing a look for a person who won't exist on your wedding day.

At 4–6 weeks out:

  • Your hair is the length you'll actually wear on the day
  • Your skin tone is stable and close to what it'll be in your photos
  • Your accessories, veil, and jewelry are likely already chosen
  • Your style vision is locked — no more "I think I want..." energy
  • There's still enough time to adjust anything without stress

It also means the products I choose and test on your skin are the exact ones going on your face on your wedding morning. No surprises, no guessing. Just confidence.

Brides who do previews too early often feel like they need to do another one closer to the date — and then you've spent double the time and money. 4–6 weeks gives us one great session that actually counts.

Can I book more than 1 Bridal Look Preview

You can — but in most cases, you won't need to.

The whole point of timing your preview at 4–6 weeks out is that we get it right the first time. By that point your hair, skin, and vision are all stable, which means we're not guessing or working with a moving target. Most brides leave their preview feeling excited and completely confident in their look.

That said, life happens. If you make a significant change after your preview — a big haircut, a new spray tan routine, switching up your dress — we can absolutely schedule a second session. Just reach out and we'll figure out the best timing.

A second Bridal Look Preview is priced the same as the first: $100 for hair, $100 for makeup.

What I'd caution against is booking multiple previews "just in case." It can actually create more anxiety, not less — too many looks, too many opinions, too many versions of yourself to choose from. Trust the process, come prepared, and one session is almost always all you need.

Who can I bring with me to my Bridal Look Preview

You're welcome to bring one trusted guest — a best friend, your mom, your maid of honor, whoever knows your style best and will give you honest, supportive feedback.

That's it though. One.

I know it's tempting to turn it into a whole event, but too many opinions in the room works against you. When five people are chiming in with "I think the waves should be looser" or "my cousin did her makeup different and it was gorgeous" — it pulls you away from your vision and makes it harder to make confident decisions. Your preview should feel calm, focused, and fun — not like a committee meeting.

Your one guest is there to hype you up, hold your phone for photos, and be your sounding board. Choose someone who knows when to speak up and when to let you shine.

And please — leave the groom at home. We want them absolutely floored when they see you walk down that aisle. Don't spoil it. 🤍

I looked on your calendar! WTF why can't I book Saturdays between May - October

Short answer: because that's wedding season — and I'm at a wedding.

May through October is peak bridal season in Colorado. Saturdays are almost exclusively reserved for wedding day services, which means I'm on location early in the morning and don't wrap until the afternoon at the earliest. I can't give you the focused, unhurried preview experience you deserve when I've already worked a full wedding morning.

Previews are booked on weekdays so that your artist is fully present — no time pressure, no rushing, just complete attention on you and your look.

If a weekday genuinely doesn't work for your schedule, reach out directly and we'll figure something out. I'd rather find a creative solution than have you go without a preview.

Can you explain more about the booking the same time of day as I would be getting ready on wedding day? Why is that important?

This one's a game changer that most brides don't think about — but it makes a real difference in how your finished look performs.

Skin changes throughout the day. In the morning your skin is typically at its most hydrated and calm — you haven't eaten a full day of food, you haven't been in the sun, your natural oils are balanced. If we do your preview at 2pm but your wedding morning starts at 7am, we're working with completely different skin. The products I choose, the primer I layer, the foundation I build — all of it is calibrated to what your skin is doing in that moment.

Lighting is different too. Morning light vs. afternoon light reads differently on camera and in person. What looks perfect at noon might photograph differently at 8am in a bridal suite with mixed natural and overhead lighting.

We want to test how your look actually holds. Here's the part most people don't think about: if your wedding timeline means you'll be fully done 2 hours before the ceremony, we want to know your curls haven't dropped and your makeup is still flawless at that 2-hour mark. If we finish your preview at the same time we'd finish on wedding morning, you can actually live in the look for a couple of hours — walk around, take photos, eat lunch. Then check the mirror. Are your waves still full? Is your skin still fresh? That's real data we can use. If something needs adjusting — a stronger hold product, a different setting technique — we find out at the preview, not on your wedding day.

It's also a rehearsal for you. Wedding morning is early. It can feel rushed, emotional, and overwhelming. Coming in at a similar time lets you mentally rehearse the experience — how long it takes, how you feel in the chair, what to eat beforehand, how to pace your morning. Brides who've been through a preview at the right time of day show up on wedding morning calm and prepared instead of frazzled.

Think of it less like a beauty appointment and more like a full dress rehearsal. Every detail matters — including the clock.

My mom wants a Pretrial too?

She absolutely can — and honestly, if you and your mom are best friends and she's your person, having her in the chair the same day can be really sweet. We can make that work.

That said, here's what to keep in mind: your Bridal Look Preview is your time. If adding Mom means the energy stays focused, supportive, and all about you — great. But if there's any chance her presence shifts the dynamic, pulls the conversation toward her look, or splits your attention during decisions that are really just about you — it's worth keeping the appointments separate.

Only you know your mom. Trust that instinct.

If she wants her own preview, she can book a regular hair and makeup appointment separately and we'll use that time to dial in her wedding day look just as carefully. She'll leave just as confident — just on her own schedule.

Either way, we'll take care of her. Taking care of the whole family is kind of our thing. 🤍

Will I have my Bridal Look Preview with the artist I'll have wedding day?

Yes — when you book Jessica Hair & Makeup Artistry, you're booking me. Jessica. My hands, my kit, my eyes on your face.

Everything you're seeing on this page — the portfolio, the work, the philosophy — that's mine. That's what you're getting on your wedding morning and at your preview. I'm not a agency that assigns you whoever's available. You chose me specifically, and I take that seriously.

If your party is large enough that I bring in extra hands to keep the timeline running smoothly, those artists are there to support the bridal party — but your services, bride, are always mine.

So yes. The artist you fall in love with on Instagram is the one showing up for you. Every time.

What if I at the trial or after I realize I dislike you? Your vibe? The whole trial experience?

Honestly? I'd rather you tell me than show up on your wedding morning feeling unsure.

Chemistry matters. You're going to spend one of the most important mornings of your life with me in your space, touching your face and hair, being part of your getting-ready story. If my vibe doesn't match yours — if my communication style feels off, if the energy isn't right, if you just don't click with me — that's real and it's valid. No hard feelings.

Here's what I'd ask: talk to me first. Most of the time when something feels off after a preview it's something we can actually fix — a miscommunication about the look, a style direction we can adjust, a process tweak that makes the experience feel better for you. I want to know. I'd genuinely rather have that honest conversation than lose you silently.

But if after that conversation you feel certain I'm not your person, I will do everything I can to help you find someone who is. I have relationships with other incredible Colorado artists and I will point you in the right direction. Your wedding day is too important to spend it with someone you're not confident in.

What I can't do is issue a refund on a completed preview service — that time and artistry was delivered. But your deposit and contract terms will be outlined clearly so you always know where you stand.

At the end of the day: I want you excited to see me walk through that door on your wedding morning. If that's not where we land, let's figure it out together — early, honestly, and without drama.

Ready to Book Your Bridal Look Preview?

You've done the research. You know what to bring, when to come, and what to expect. Now it's time to make it official.

Your preview booking link will be sent to you after your contract and deposit are complete. If you're not yet contracted and want to take the first step, let's start there.

Questions that aren't answered here? Reach out directly — I promise I don't bite. 🐍

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